Vegan Pastry

Veganism culture is often badly associated with a philosophy that is not so tolerant with different diets. In reality people decide to go vegan mainly for health issues (30% of the Italian vegan and vegetarian population chose to follow this diet due to heath matters), and for the respect of nature.The growth of this phenomenon... Continue Reading →

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Organic Chocolate Trend

  Organic, also known as “bio”, food consumption is increasing globally. In Italy, the sales of bio products in the GDO are 20.6% more compared to the previous year. (ilSole24Ore) The leader in the Italian market is EcorNaturaSì, whose core business is the production of organic and biodynamic chocolate. Organic farming is a method that... Continue Reading →

Relevant trends in the ice cream industry

Today, there are many words used in the ice cream industry to describe products and trends: gelato, ice cream, gelato vegan, vegan ice cream, natural ice cream...but what do we understand under those terms? What do the statistics says about these words? Which are the most used or most researched? We have conduct an analysis... Continue Reading →

The Cake Design Boom

From the great british bake off to the cake boss stopping by the king of chocolate, the tv shows are seeing the emergence of cake design. Cakes that are not just delightful but also beautiful and elaborated. It is a tv phenomenon that can be seen also in our usual bakeries.The eyes want their part too, bake... Continue Reading →

FOOD SULTANS MEET… MASTERCHEFFA!

“Foodbloggers are an “ibrid” category: they can cook but they are no chefs, they can photograph but they are no photographers, they can write but they are no writers” This is what Stephanie Cabbibo says in her graduation thesis, in art Mastercheffa, Italian foodblogger from sicily affiliated to the platform Giallozafferano.it, which we had the... Continue Reading →

How is coffee industry going on social media?

Ten years ago, “wine” was the most searched keyword among beverages, outscoring the second place by 25 percent. Yet in the past five years, with the high rising popularity, “coffee” effortlessly has taken the first place from “wine” and has shown no sign of slowing down.

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