Search

Food and Web

where you can keep informed about what is happening in the food industry

Month

October 2016

Vegan Pastry

Veganism culture is often badly associated with a philosophy that is not so tolerant with different diets. In reality people decide to go vegan mainly for health issues (30% of the Italian vegan and vegetarian population chose to follow this... Continue Reading →

Organic Chocolate Trend

  Organic, also known as “bio”, food consumption is increasing globally. In Italy, the sales of bio products in the GDO are 20.6% more compared to the previous year. (ilSole24Ore) The leader in the Italian market is EcorNaturaSì, whose core... Continue Reading →

Millennials: who are they and why are they important for the wine industry communication?

Directly from USA arrives a new definition of consumers, the so-called “Millennials”. They are the "Generation Y" and include all those people between 20 and 35 years old. Why are they special consumers? This slice of the market is the... Continue Reading →

The importance of social media – a statement from Caffé Florian

As the oldest Café in the world, Caffè Florian has been serving customers from Venice and around the globe in an elegant and truly distinguished atmosphere for almost 300 years now. In our opinion Caffé Florian’s longlasting success goes partly... Continue Reading →

Relevant trends in the ice cream industry

Today, there are many words used in the ice cream industry to describe products and trends: gelato, ice cream, gelato vegan, vegan ice cream, natural ice cream...but what do we understand under those terms? What do the statistics says about... Continue Reading →

Four essential tools for food digital marketing

It might be a little misleading, but, despite this article is not completely focus on food, the tools that we are going to illustrate you would help the online communication of every product, especially food products. During the past three... Continue Reading →

Intermarché “Inglorious Fruits & Vegetables”: a glorious fight against food waste!

Have you ever felt discriminated? For your sex, your nationality, your religion, or for your physical aspect? If yes, you know exactly how fruits and vegetables feel everyday: their physical attributes must respect specific standards in order to be accepted... Continue Reading →

The Cake Design Boom

From the great british bake off to the cake boss stopping by the king of chocolate, the tv shows are seeing the emergence of cake design. Cakes that are not just delightful but also beautiful and elaborated. It is a tv phenomenon... Continue Reading →

FOOD SULTANS MEET… MASTERCHEFFA!

“Foodbloggers are an “ibrid” category: they can cook but they are no chefs, they can photograph but they are no photographers, they can write but they are no writers” This is what Stephanie Cabbibo says in her graduation thesis, in... Continue Reading →

How to Manage Chocolate Innovation in the Social Media Era

Do you consider yourself as a food company with innovative ideas and are you interested in developing your innovation and increasing your brand awareness through the social media presence?   Today we want to tell you about a chocolate company... Continue Reading →

3 Best Practices to promote your wine …on-line!

Facebook or Twitter? Instagram or Pinterest? Should I write or should I “show” my wine? Just to start looking online for different social media makes you anxious? Many are the decisions that you have to take. Also you know that... Continue Reading →

How is coffee industry going on social media?

Ten years ago, “wine” was the most searched keyword among beverages, outscoring the second place by 25 percent. Yet in the past five years, with the high rising popularity, “coffee” effortlessly has taken the first place from “wine” and has shown no sign of slowing down.

Blog at WordPress.com.

Up ↑