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Food and Web

where you can keep informed about what is happening in the food industry

The Cake Design Boom

From the great british bake off to the cake boss stopping by the king of chocolate, the tv shows are seeing the emergence of cake design. Cakes that are not just delightful but also beautiful and elaborated. It is a tv phenomenon... Continue Reading →

FOOD SULTANS MEET… MASTERCHEFFA!

“Foodbloggers are an “ibrid” category: they can cook but they are no chefs, they can photograph but they are no photographers, they can write but they are no writers” This is what Stephanie Cabbibo says in her graduation thesis, in... Continue Reading →

How to Manage Chocolate Innovation in the Social Media Era

Do you consider yourself as a food company with innovative ideas and are you interested in developing your innovation and increasing your brand awareness through the social media presence?   Today we want to tell you about a chocolate company... Continue Reading →

3 Best Practices to promote your wine …on-line!

Facebook or Twitter? Instagram or Pinterest? Should I write or should I “show” my wine? Just to start looking online for different social media makes you anxious? Many are the decisions that you have to take. Also you know that... Continue Reading →

How is coffee industry going on social media?

Ten years ago, “wine” was the most searched keyword among beverages, outscoring the second place by 25 percent. Yet in the past five years, with the high rising popularity, “coffee” effortlessly has taken the first place from “wine” and has shown no sign of slowing down.

6 examples of headlines to attract readers

Online or offline, headlines have always been one of the most effective tools to attract readers to articles. Starting from several marketing guides by Jay Abraham, Jeff Bullas implemented some of his best ideas for offline media to be used... Continue Reading →

Bring a Social Media plate on your table

Have you ever heard about the eat and tweet phenomenon? Maybe you do not know it with this specific label, but we are sure you know what we are talking about. Absolutely you did it at least once! Let’s see... Continue Reading →

Food..bloggers? Are they something to eat?

According to the last research Digital of “We Are Social”, where they collected data on the use of digital channels and social, of the devices employed by users and more generally on the digital scene, it is clear that every... Continue Reading →

Bakery Products: a sector without crisis

Italians have always been known as “dolce vita” lovers as well as food enthusiast. This privileged relationship with the food industry is also a dominant sector in their economy. Italy, known by all as the “bel paese”, has always been... Continue Reading →

10 cheese little curiosities

Which is the most expensive cheese? ‘Pule’, a traditional serbian cheese produced with donkey’s milk, achieved the award of the most expensive cheese in the world: its price reaches 1.320$/kg. The reason why it is too expensive is that donkeys... Continue Reading →

Italian Chocolate Consumption

Italy is the third largest producer of chocolate in the world, preceded by the United States and Switzerland. Strangely, even though Italy produces a large amount of chocolate, Italians themselves do not consume a high amount of chocolate a year.... Continue Reading →

How do Italians “look for” wine?

Nowadays, in Italy, the English words are entering more and more in the every-day vocabulary. Italians use those words every day, such as web, digital, marketing, food, blogging, social networks, brands, apps, etc. The list can be long, but surely... Continue Reading →

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