#GRAPPA ON SOCIAL NETWORKS: BE TREND, FEEL TRENDY!

Nowadays social medias cover an important role in our daily routine. Not surprisingly, over 39 out of 60 million people in Italy use Internet and 31 million are active on social media. Facebook, Whatsapp, Instagram and Twitter are the most popular platforms and we will focus our analysis on the last two. Twitter is a... Continue Reading →

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BLACK ICE CREAM GOES VIRAL!

Black, delicious and… instagrammable! This was the cooler trend of this summer:  BLACK ICE CREAM! The black color of this strange ice cream derives from charcoal, and this beautiful creation is made with midnight-black, almond-charcoal flavored soft serve ice cream. But of course it’s not everything about ice cream: to match its dark colors, the ice... Continue Reading →

THE GRA’IT CHALLENGE: GRAPPA IS BACK ON TRACK!

On 2nd October, in Venice, took place the fifth stage of the #graitour: Italian road show involving 7 American bartenders winners of the Gra’it Challenge, a bartending competition launched by Distilleria Bonollo with Gra’it Grappa as protagonist. What type of spirit is Gra’it Grappa? Let’s go back to the beginning of this story.   Gra’it Grappa was conceived... Continue Reading →

Organic Chocolate Trend

  Organic, also known as “bio”, food consumption is increasing globally. In Italy, the sales of bio products in the GDO are 20.6% more compared to the previous year. (ilSole24Ore) The leader in the Italian market is EcorNaturaSì, whose core business is the production of organic and biodynamic chocolate. Organic farming is a method that... Continue Reading →

Relevant trends in the ice cream industry

Today, there are many words used in the ice cream industry to describe products and trends: gelato, ice cream, gelato vegan, vegan ice cream, natural ice cream...but what do we understand under those terms? What do the statistics says about these words? Which are the most used or most researched? We have conduct an analysis... Continue Reading →

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